myTV Video/ myTV Live Video Wallpaper

Dimension:
  • Wallpaper Image - 1400 (W) x 805 (H)
  • Core Advertisement Area - 975 (W) x 655 (H)
  • Hyperlink area - 975 (W) x 100 (H)

File Format / Size:

  • Should be in 72 dpi resolution, RGB file
  • (.jpg), maximum 200KB                                      

Controls/Guidelines: 

Submission Deadline:

  • All ads must be submitted at least 5 working days prior to campaign launch
  • 3rd party ad serving tag is not allowed

Additional Information:

  • The full creative content width, 1400 pixel may not display in smaller browser window
  • The visual result could be better for users with 1440W x 900H displays or higher browser window
  • The major advertisement message should be positioned on the top of Core Advertisement Area, i.e. the Hyperlink Area - 975W x 100H

 

Download Photoshop PSD file (MyTV Video Wallpaper Template)- updated at 2011.11.01

Layout of Dimension

Image of Dimension

Display Resolution

 

 

updated at 2011.11.11


Crazy Ad

1.  Mini Banner is the default Landing Unit for Crazy Ad on tvb.com front page and myTV home page. (Sample Link - tvb.com front page, myTV home page) 

  • Dimension:
    975 (W) x 450 (H) for Floating Area +
    300 (W) x 100 (H) for Landing Unit at Mini Banner
  • File Format / Size:
    Mini Banner (300W x 100H) - (.swf), maximum 50KB
    Floating Area (975W x 450H) - (.swf & .fla), maximum 200KB
    Must provide backup image (.gif or .jpg), maximum 50KB

2. Super Banner is the default Landing Unit for Crazy Ad on myTV index pages (Sample Link - myTV index page)

  • Dimension:
    975 (W) x 450 (H) for Floating Area + 
    975 (W) x 100 (H) for Landing Unit at Super Banner
  • File Format / Size:
    Super Banner (975W x 100H) - (.swf), maximum 50KB
    Floating Area (975W x 450H) - (.swf & .fla), maximum 200KB
    Must provide backup image(.gif or .jpg), maximum 50KB

Replay () and Close Button (): 

  • Replay button will display on right-bottom corner of Landing Unit by default that is set by tvb.com

Replay Button on Mini Banner

Replay Button on Super Banner

  • Close button will display on the right-top corner of Floating Area by default that is set by tvb.com

Close Button on Floating Area

  • Customize button image is allowed
    Dimension: 58 (W) x 23 (H)
    File Format / Size: .jpg or .jpeg or .png, maxmum 8KB

Control Guidelines: 

  • Floating Ads cannot obstruct the logo of tvb.com and header bar at any time
  • Floating Ads cannot be larger than 300W x 300H or 90,000 pixels
  • Background of the Floating Ads must be transparent all time
  • Maximum 10 seconds play time
  • All Floating Ads must expand from and reside into the Mini Banner (300W x 100H) / Super Banner (975W x 100H)
  • Frequency capped at once per user per 6 hours for daily exclusive booking or once per user per day for impression based booking

Flash Guidelines:

  • Flash version: 7, 8 or 9
  • Click TAG command must be attached to button object and called on Release (please click here for more details)
  • Frame rate may not exceed 18 frames per second due to animation performance considerations.  Banners that exceed 18 frames per second will not be accepted
  • All text must be converted into image
  • For more details refer to Flash Spec & Guidelines 

Submission Deadline:

  • All ads must be submitted at least 5 working days prior to campaign launch
  • One additional working day is required for 3rd party ad serving tag (only for Mini Banner)

 

 

 

updated at 2012.06.06


Super Banner

Dimension:

  • 975 (W) x 100 (H)

File Format / Size:

  • Flash (.swf), maximum 50KB
  • Must provide backup Image (.gif or .jpg), maximum 50KB

Flash Guidelines:

  • Flash version: 7, 8 or 9
  • Click TAG command must be attached to button object and called on Release
    All text must be converted into image
  • For more details refer to Flash Spec & Guidelines

Submission Deadline:

  • All ads must be submitted at least 1 working day prior to campaign launch
  • 3rd party ad serving tag is not allowed

 

 

 

updated at 2011.11.01


Pushdown Banner

Dimension:
  • 975 (W) x 300 (H) for Expanded Unit
  • 975 (W) x 100 (H) for Landing Unit at Super Banner
  • 975 (W) x 100 (H) Backup Image (.gif or .jpg) for Landing Unit at Super Banner 

 (Sample Link - myTV Index page)

File Format / Size:

  • Expanded Unit:
    Flash (.swf & .fla), maximum 150KB
  • Landing Unit:
    Flash (.swf & .fla), maximum 50KB
  • Backup Image:
    Still image (.gif or .jpg), maximum 50KB

Replay () and Close Button (): 

  • Replay button will display on right-bottom corner of Landing Unit by default that is set by tvb.com

Replay Button on Super Banner

  •  Close button will display on right-bottom corner of Expanded Unit by default that is set by tvb.com

Close Button on Expanded Unit

  • Customize button image is allowed
    Dimension: 58 (W) x 23 (H)
    File Format / Size: .jpg or .jpeg or .png, maxmum 8KB

Transition Background Color:

  • Transition Background Color will display during Expanded Unit collapse to Landing Unit.  The default color is Black
  • Customize color is allowed, client must provides Hexadecimal RGB value in #RRGGBB format (e.g. #FFFFFF (white))

Control/ Guidelines:

  • Maximum 7 seconds for the duration of Expanded Unit animation
  • User Experience:
    Display Expanded Unit for 7 seconds and then pushes up and collapses to Landing Unit
  • Expanded Unit can be user initiated again by clicking the replay button
  • Frequency capped at once per user per 6 hours for daily exclusive booking or once per user per day for impression based booking

Flash Guidelines:

  • Flash version: 7, 8, or 9
  • Click TAG command must be attached to button object and called on Release
  • All text must be converted into image
  • For more details refer to Flash Spec & Guidelines

Submission Deadline:

  • All ads must be submitted at least 5 working days prior to campaign launch
  • 3rd party ad serving tag is not allowed

 

 

 

updated at 2012.02.23


Flash Spec & Guidelines

General Specifications

  • TVB.COM allows Flash versions 6 or above.
  • The Flash file size must not exceed 40KB.
  • Non-user-initiated audio is not permitted.
  • Sounds played on click is accpetable. All are subject to approval by TVB.COM.
  • For best results, we recommend having the button encompass the entire ad area throughout the entire timeline. Buttons must have the clickTag expression (see below) in place of embedded URLs.
  • The clickTag expression must be attached to a button object and called on Release.
  • Do not embed any URLs in the Flash file-include linking URLs in an email or other document.
  • Make sure the dimensions of the movie meet the specs for the ad you are creating.
  • Frame rate may not exceed 18 frames per second due to animation performance considerations. Banners that exceed 18 frames per second will not be accepted.
  • All Flash ads must be accompanied by both the SWF and FLA file as well as an alternate image (GIF or JPG) of the same dimensions. Images must meet the file size specs for that ad size.
  • TVB.COM makes use of HTML templates-there is no need to include HTML files with your submission.
  • Loading files from cross domains or external server is not permitted for security reasons.
  • All Creative is subject to approval by TVB.COM.
  • Acceptable approved venders for 3rd party ad serving are: DoubleClick, MediaMind.
  • The Flash SWF file CAN be published as compressed.
  • Loading external file is not permitted.
  • The use of Shared Objects is not permitted.
  • Accessing the Users Microphone or WebCam is not permitted.
  • Streaming video is allowed when using FLV streaming format. FLV files are treated the same as additional SWF files of no more than 4 @ 100k each. All additional files must be hosted by TVB.COM.

Note:

  • Cookies may not be set on the TVB.COM network except by parties with a third party ad serving agreement.

Banner Button Instructions

Flash MX(6) and 7

1> Create a new layer (Insert> Layer) above all the other layers. Select the first keyframe in that layer.

2> Using the Rectangle Tool, draw a rectangle that encompasses the entire area of the ad.

3> Using the Selection Tool, double-click on the rectangle then right-click and select Convert to Symbol.

4> Name the symbol and choose the “button” behavior.

5> Double-click on the rectangle again to edit it and drag the “UP” keyframe to the “HIT” frame.

6> Now select Edit>Edit Movie  to return to scene 1.

7> Your button will now look like a transparent, blue rectangle. 

Adding the ActionScript:

1> Select your button.

2> Right-click (control + click for Mac) on your invisible button and select Actions.

3> This will bring up the Actions dialog. Make sure it says “Object Actions” or “Actions - Button” at the top of the dialog and that you’re in normal mode.

4> From the 「+ 」menu, select Actions>if.
In Flash 6, this is under Actions>Conditions/Loops>if.
In the “Condition” field, type

5> Again, from the 「+ 」menu, select Basic Actions>Get URL.

6> In Flash 6 this is under Actions>Browser/Network>getURL.
7> In the URL slot, type clickTag. Check the Expression box (circled in red) and type _blank in the Window field.

Flash CS4/CS5

1> Create a new layer (Insert>Timeline>Layer) above all the other layers. Select the first keyframe in that layer.

2> Using the Rectangle Tool, draw a rectangle that encompasses the entire area of the ad.

3> Using the Selection Tool, double-click on the rectangle then right-click and select Convert to Symbol. Name the symbol and choose the “button” behavior.

4> Double-click on the rectangle again to edit it and drag the “UP” keyframe to the “HIT” frame. Now select Edit>Edit Document to return to scene 1. Your button will now look like a transparent, blue rectangle.

Adding the ActionScript:

1> Select your button and locate the Actions panel. If this panel is not open, select
2> Window>Actions. Make sure it says “Actions - Button” at the top of the panel.

3> Copy and paste the following into the Actionscript field:

  • For Actionscript 2.0 

    click the image to download the script

  • For Actionscript 3.0 

    click the image to download the script

 

 

 

updated at 2012.06.11